How they got there, one business at a time

Each case opens with one sentence on the business and an at-a-glance card: what it sells, who buys, how it charges, revenue with its date and source, start cost, team and growth channels.

Software & SaaS798 Agencies & services461 Newsletters, blogs & media307 AI tools & apps209 Courses & education171 Fashion, apparel & accessories149 Marketplaces & platforms145 Home, lifestyle & gifts141 Other physical products133 Mobile apps & games105 Health, fitness & wellness99 Food & beverage85 Local & brick-and-mortar businesses84 Outdoor, sports & travel79 Finance & real estate74 Beauty & personal care61

AI influencer content and virtual try-ons, $4.7K MRR: one personaThe Influencer AI creates AI influencer photos, videos, reels, product promotions, edits, virtual try-ons, and motion clips from one consistent persona.AI tools & apps$4.7K MRRverified 2026
Mallorca guides and media, $2.5K a month, self-reported in 2023: Google searchThe Mallorcan publishes Mallorca recommendations and helps island businesses tell their stories.Newsletters, blogs & media$2.5K/mofounder-reported 2023
Doorstep device repair, $1.9K in 30 days: at-home serviceDoorstep mobile phone and MacBook repair for customers throughout the Lower Mainland.Local & brick-and-mortar businesses$1.9K in the last 30 daysverified 2026
Van life media and guides, $20K a month, self-reported in 2023: starter kitThe Wayward Home publishes media and practical guidance about van life, boat living, RVing, tiny homes, and alternative lifestyles.Newsletters, blogs & media$20K/mofounder-reported 2023
The Web Factory: design and marketing, $7.5K a month, self-reported in 2023The Web Factory sells digital marketing, design, branding, writing, application development, and video animation services.Agencies & services$7.5K/mofounder-reported 2023
UltimatePOS ERP and forms: $1.4K in 30 days, built for varied businessesUltimatePOS provides business management software, ERP modules, and a form generator for retailers, wholesalers, manufacturers, and service providers.Software & SaaS$1.4K in the last 30 daysverified 2026
ThemeSelection admin templates and UI kits: $25K a month, self-reported in 2024ThemeSelection sells coded and designed assets for designers and developers building websites and applications.Software & SaaS$25K/mofounder-reported 2024
AI-generated Shopify themes, $1.2K MRR: for dropshippersthemz generates Shopify themes, copy, and product images for dropshippers.AI tools & apps$1.2K MRRverified 2026
This Week In React: $6.5K a month, self-reported in 2024, 40297 readersThis Week In React delivers weekly React and React-Native news by email to developers.Newsletters, blogs & media$6.5K/mofounder-reported 2024
ThreadMaster: social-thread AI, $5.4K MRR, one $9 planThreadMaster is an AI tool for writing, publishing, scheduling, and analyzing social-media threads.AI tools & apps$5.4K MRRverified 2026
ThreadRecap turns WhatsApp exports into recaps, $1.9K in 30 days: voice notes tooThreadRecap turns WhatsApp chat exports into readable recaps, transcripts, timelines, and evidence reports.AI tools & apps$1.9K in the last 30 daysverified 2026
Thriving Best Sellers book services: $15K a month, self-reported in 2023Thriving Best Sellers sells writing, publishing, marketing coaching, courses, and done-for-you book services.Courses & education$15K/mofounder-reported 2023
Ticketdesk AI: $2.2K MRR, Stripe-verified chat and email supportTicketdesk AI provides AI agents and a helpdesk for automated customer support through chat and email.AI tools & apps$2.2K MRRverified 2026
TillPoint groceries, $3.1K in 30 days: Harare shopping appTillPoint is an online grocery shop with delivery, order tracking, an AI shopping assistant, faster checkout, and a mobile app.Other physical products$3.1K in the last 30 daysverified 2026
AI dating photos, $1.7K in 30 days: free profile reviewTinderProfile.ai generates dating profile photos from everyday uploads and text prompts.AI tools & apps$1.7K in the last 30 daysverified 2026
Tiny Startups: $2.8K in 30 days, paid launch promotionTiny Startups sells startup launch promotion and directory listings to indie makers.Software & SaaS$2.8K in the last 30 daysverified 2026
TinyAdz ad network for niche audiences, $1.4K MRR: $5 traffic entryTinyAdz is an ad network for advertisers and website, social, newsletter, directory, and app publishers.Software & SaaS$1.4K MRRverified 2026
Tixian: $2.2K in 30 days, verified through Stripe API by TrustMRRTixian sells software for ticketing, door scanning, payouts, payments, and marketing at live events.Finance & real estate$2.2K in the last 30 daysverified 2026
TMetric time tracking for teams, $25K a month, self-reportedTMetric is software for tracking work hours and managing projects, billing, invoicing, payroll, reporting, and teams.Software & SaaS$25K/mofounder-reported 2026
Thank-you help: $8.3K a month, self-reported, March 29th, 2023A website with thank-you message examples, writing guidance, etiquette tips, printable cards, and a book.Newsletters, blogs & media$8.3K/mofounder-reported 2023
Toolkitly AI tools directory, $10K a month, self-reported in 2024: task searchToolkitly is a searchable, human-reviewed directory of AI tools with paid listings.Newsletters, blogs & media$10K/mofounder-reported 2024
Dividend tool directory, $12K in 30 days, ranked by the communityTopDividendTools.com is a free directory for dividend trackers, calculators, and research sites.Marketplaces & platforms$12K in the last 30 daysverified 2026
3D terrain design tools, $3.3K in 30 days: browser-based STL exportsTownsmith makes browser-based tools for designing modular 3D printable terrain for tabletop players, wargamers, and merchants.Software & SaaS$3.3K in the last 30 daysverified 2026
$1.2K MRR: digital footprint scans across 600+ platformsTracebase scans for exposed accounts and known breach records linked to email addresses and usernames.Software & SaaS$1.2K MRRverified 2026
TrackAI meal tracking, $20K MRR: Ukrainian food recognitionTrackAI estimates calories and macros from meal photos.Mobile apps & games$20K MRRverified 2026
Mental health and happiness content, $3K a month, self-reported in 2023: 150+ case studiesTracking Happiness publishes mental health and happiness content for people seeking support, guidance, relatable stories, and practical resources.Newsletters, blogs & media$3K/mofounder-reported 2023
AI video translation software, $3.9K MRR: 5,017,899 hoursTranslateMom sells software for translating, captioning, dubbing, and transcribing video content.AI tools & apps$3.9K MRRverified 2026
Travel Tractions: travel SEO, $35K a month, self-reported in 2023Travel Tractions is an SEO and digital marketing agency focused on travel brands and tourism businesses.Agencies & services$35K/mofounder-reported 2023
Award flight tools, $1.1K MRR: search, tracking, points and bookingTravelMaxx sells award flight search, tracking, points trading tools, an MCP server, and a booking CLI.Marketplaces & platforms$1.1K MRRverified 2026
LinkedIn sales signals, $48K MRR: enrichment, routing, and ICP monitoringtraxy.ai helps B2B sales teams find LinkedIn engagement, enrich contact details, and route sales signals.AI tools & apps$48K MRRverified 2026
ISA exam prep course, $33K in 30 days: built for arboristsTree Nerd Academy sells online exam preparation for arborists preparing for the ISA Certified Arborist exam.Courses & education$33K in the last 30 daysverified 2026
trendpilot for dropshipping research, $1.1K MRR: product signalstrendpilot helps dropshippers find products, compare suppliers, analyze markets, and create advertising images.AI tools & apps$1.1K MRRverified 2026
TrendStory AI short-video tool, $73K MRR: built in chatTrendStory is an AI tool for creating and editing short-form videos through chat.AI tools & apps$73K MRRverified 2026
TriviaFlow live trivia software, $2.3K MRR: for event hostsTriviaFlow provides software for creating and running live multiplayer trivia events.Software & SaaS$2.3K MRRverified 2026
Trusted CMO AI marketing: $75K a month, self-reported in 2024, with 90-day plansTrusted CMO provides AI-powered marketing strategy, execution, and fractional CMO services for business teams.Agencies & services$75K/mofounder-reported 2024
Social media scheduling and AI publishing, $2.3K MRR: two plansTryPost is software for planning, writing, publishing, and analyzing social media content from one calendar.Software & SaaS$2.3K MRRverified 2026
TurboStarter SaaS kits for web and mobile, $3.5K in 30 days: unified codebaseTurboStarter sells a unified codebase and starter kit for AI-native founders building web, mobile, and browser-extension products.Software & SaaS$3.5K in the last 30 daysverified 2026
Tweet Hunter: X growth tool — $300K a month, self-reported in 2023: creator-ledTweet Hunter helps people and brands grow their audience on X through AI content, scheduling, automation, analytics, and CRM tools.AI tools & apps$300K/mofounder-reported 2023
TwitterShots turns posts into visuals, $1.1K MRR: built for creatorsTwitterShots turns Twitter and X posts into share-ready images and vertical videos.Software & SaaS$1.1K MRRverified 2026
Digital marketing services: $2.1K in 30 days, free auditTwoSquares is a digital marketing agency serving UK businesses with advertising, SEO, websites, email and conversion services.Agencies & services$2.1K in the last 30 daysverified 2026
Tydal sells autopilot SEO content, $1.7K MRR: publishing on scheduleTydal researches keywords, writes SEO articles, adds visuals and links, and publishes finished articles to connected websites.Software & SaaS$1.7K MRRverified 2026
UGCraft AI for Roblox UGC, $1.5K MRR: image-to-3D creationUGCraft uses AI to turn images and text prompts into Roblox-compatible accessories, clothing and emotes.AI tools & apps$1.5K MRRverified 2026
uhoh: Slack IT help desk for startups, $36K MRR without ticketinguhoh provides human-delivered IT support to growing startups and teams through Slack.Agencies & services$36K MRRverified 2026
Uizze AI design pack for coding agents: $3.5K in 30 daysUizze gives AI coding agents a searchable collection of web and iOS interface screens.AI tools & apps$3.5K in the last 30 daysverified 2026
Una Vida Online: $18K a month, self-reported in 2023; founder interviewUna Vida Online sells Spanish-language programs, courses, templates and plugins for creating and automating online businesses with AI.Courses & education$18K/mofounder-reported 2023
AI no-code website builder: $35K a month, self-reported in 2024, free entry tierUnicorn Platform is a website builder for startups, solo entrepreneurs, and hackers.AI tools & apps$35K/mofounder-reported 2024
Unlock Patients: medical practice ads, $1.2K MRR: booking trackingUnlock Patients sells done-for-you advertising and patient-booking tracking for medical practices.Agencies & services$1.2K MRRverified 2026
Unrubble—$136K a month, self-reported in 2023—time trackingUnrubble is cloud software for staff scheduling, time tracking, PTO management, and business trips.Software & SaaS$136K/mofounder-reported 2023
Financial education, tools and podcasts: $5.6K a month, self-reported in 2023, free toolsUp The Gains provides financial education, money tools, investing guidance, podcasts and product reviews for people seeking approachable, jargon-free money learning.Newsletters, blogs & media$5.6K/mofounder-reported 2023
LinkedIn content tool with scheduling and visuals, $2.8K MRRUpLinked sells an AI tool for creating, scheduling, publishing, and analyzing LinkedIn content.AI tools & apps$2.8K MRRverified 2026
Upstream live streaming software: $1K a month, self-reportedUpstream sells cloud software for browser-based live streaming, multistreaming, scheduling, and always-on channels.Software & SaaS$1K/mofounder-reported 2026
UserGuiding: no-code product adoption, $125K a month, self-reported in 2022UserGuiding helps product teams onboard users, engage them, collect feedback, analyze behavior, and personalize in-app experiences without coding.Software & SaaS$125K/mofounder-reported 2022
UXMagic AI UI design and code export, $6K MRR: 2m+ UIsUXMagic generates interface designs from prompts or screenshots and exports editable designs or code for product teams.AI tools & apps$6K MRRverified 2026
UXsniff: AI UX change detection, $2.2K a month, self-reported in 2023UXsniff is an AI-powered tool for detecting website UX changes, analyzing behavior, and reporting their impact.AI tools & apps$2.2K/mofounder-reported 2023
Valentina database and report tools: $100K a month, developer pricingValentina sells database, report, form, and server software for application developers and software vendors.Software & SaaS$100K/mofounder-reported 2026
Valideo field reports, $3.8K MRR: signed and emailed on mobileValideo creates, signs and emails intervention reports from a mobile phone during field work.Mobile apps & games$3.8K MRRverified 2026
E-commerce and SaaS development, $8K a month, self-reported in 2023 — 16+ contractsVarbintech provides custom e-commerce and SaaS development services for businesses.Agencies & services$8K/mofounder-reported 2023
Vatis Tech speech-to-text API, $1.3K MRR: 95%+ claimed accuracyVatis Tech provides transcription, translation, summaries, transcript editing, subtitles, and speech-to-text API services.AI tools & apps$1.3K MRRverified 2026
VEED AI video creation, $5.3K a month, self-reported in 2022: multi-format workflowVEED sells software for generating, editing, dubbing, branding, and subtitling videos.AI tools & apps$5.3K/mofounder-reported 2022
VendPlacer: $12K in 30 days for a 22,664-location directoryVendPlacer is a directory for finding vending machine locations and contacting property owners.Marketplaces & platforms$12K in the last 30 daysverified 2026
BestTime.app foot traffic data API, $9.5K MRR: venue forecasts and heatmapsBestTime.app provides foot traffic data, venue forecasts, live busyness, search, filters, and heatmaps through an API.Software & SaaS$9.5K MRRverified 2026
Vepaar: WhatsApp CRM and store, $8K a month, self-reported in 2023Vepaar is an all-in-one app for customer relationships and online sales through WhatsApp.Software & SaaS$8K/mofounder-reported 2023
Verbatik AI voice and video generation, $1.8K MRR: 150,000+ creatorsVerbatik AI is an AI creative platform for text-to-speech, voice cloning, video, music, photo, and sound-effect creation.AI tools & apps$1.8K MRRverified 2026
VibeBot: AI Discord bot builder, $4.1K in 30 days, 2,500+ serversVibeBot sells AI-powered no-code Discord bot creation, customization, and cloud hosting.AI tools & apps$4.1K in the last 30 daysverified 2026
AI faceless videos and avatars, $55K MRR: creator publishing stackVid.AI creates ready-to-post videos from an idea, including faceless formats, Shorts, long-form content and animated AI avatars.AI tools & apps$55K MRRverified 2026
AI vertical videos, $2.1K MRR: 118 active subscriptionsVidMakerPro is an AI tool for creating short videos and publishing finished work to social platforms.AI tools & apps$2.1K MRRverified 2026
VidDay group video gifts, $80K a month, self-reported: one linkVidDay creates personalized group video gifts from messages and photos submitted by contributors.Software & SaaS$80K/mofounder-reported 2025
AI video dubbing and translation, $1.6K MRR: API-readyVideoDubber provides tools for translating and dubbing videos, cloning voices, synchronizing lips, creating subtitles, and exporting finished videos.AI tools & apps$1.6K MRRverified 2026
UGC video ads, $83K a month, self-reported: creator marketplaceVidovo connects brands, agencies, and businesses with creators for UGC video ads and content, with self-serve campaigns and managed services.Software & SaaS$83K/mofounder-reported 2025
AI video and creative generation suite, $1.2K MRR: credits plus plansViewMax Studio is an AI generation suite for videos, images, voices, audio, and creative assets.AI tools & apps$1.2K MRRverified 2026
Digital motorway vignettes, $35K in 30 days: nine countriesVignette ID sells official digital motorway vignettes and section-toll tickets for nine European countries from one checkout.Mobile apps & games$35K in the last 30 daysverified 2026
Video editing and AI video, $30K a month, self-reported in 2024: creator plansVimerse sells professional video editing and AI-generated video for creators, agencies, and businesses.Agencies & services$30K/mofounder-reported 2024
Vincere.dev: MVP and AI engineering, $3.2K MRR: fixed scopeVincere.dev builds MVPs, deploys AI systems, and provides dedicated engineering support.Agencies & services$3.2K MRRverified 2026
SaaS for UGC campaigns, $5K a month, self-reported: one dashboardviral.app is SaaS for hiring, tracking, managing, and paying UGC creators across short-form social platforms.Software & SaaS$5K/mofounder-reported 2025
viral: synthetic influencers, $1.9K MRR: 88 subscriptionsviral lets brands and creators generate synthetic influencers, create videos and approve automatic social media posting.AI tools & apps$1.9K MRRverified 2026
Virvid: AI faceless shorts, $3.4K MRR, from script to daily postingVirvid is an AI shorts generator for faceless videos across TikTok, Instagram, and YouTube.AI tools & apps$3.4K MRRverified 2026
Privacy compliance software: $1.7K MRR, for growing websitesVisible Privacy sells cookie consent and privacy compliance management software.Software & SaaS$1.7K MRRverified 2026
Custom VR and AR work, $20K a month, self-reported: 100+ projectsVisual UniVRs builds custom immersive experiences and provides related production and consulting services.Agencies & services$20K/mofounder-reported 2026
Visualizee.ai: AI design renders, $8.2K MRR: for design teamsVisualizee.ai generates photorealistic images and videos from designs, sketches, photos, and 3D models.AI tools & apps$8.2K MRRverified 2026
Viva Magenta Project packaging: $5K a month, self-reported in 2024Viva Magenta Project sells custom labels, stickers, printed cards, flyers and packaging for businesses and design agencies.Other physical products$5K/mofounder-reported 2024
vividsites: cinematic site templates, $1.6K in 30 daysvividsites sells templates, components, code and AI-assisted builds for cinematic websites.AI tools & apps$1.6K in the last 30 daysverified 2026
AI image and video creation, $1.5K MRR: prompts to motionVivify creates and edits AI images and short videos from prompts, references, and scene briefs.AI tools & apps$1.5K MRRverified 2026
VocalLab AI voice tools with $1.2K MRR: cloning and captionsVocalLab AI is an AI voice platform for creating voiceovers, cloning voices, producing speech, transcribing audio, and designing voices.AI tools & apps$1.2K MRRverified 2026
Vogal branding services: $7K a month, self-reported in 2023 for growing brandsVogal sells branding services for emerging brands, founders, creators, startups, scale-ups, and risk-takers.Agencies & services$7K/mofounder-reported 2023
VoiceType AI, $8.4K MRR: speech dictation for writing across appsVoiceType AI is speech-to-text dictation software for writing across applications.AI tools & apps$8.4K MRRverified 2026
AI speech-to-text app, $12K MRR: write by voice across devicesVoicy is speech-to-text software for writing by voice across computers and phones.AI tools & apps$12K MRRverified 2026
Voiset: $5K a month, reported by founder; voice-to-day plannerVoiset is an AI day planner that turns voice and text input into tasks, reminders, notes, events, and a combined schedule.AI tools & apps$5K/mofounder-reported 2025
Volods digital development and staffing, $1.6K in 30 daysVolods provides custom digital development, cloud, AI, staffing, and marketing solutions.Agencies & services$1.6K in the last 30 daysverified 2026
Hardware interview prep, $3.4K in 30 days: a $99 lifetime planVoltage Learning is interview preparation for electrical, hardware, and electronics engineers.Software & SaaS$3.4K in the last 30 daysverified 2026
Vouris AI agents for GTM workflows, $120K a month, self-reported in 2023: sales playbooksVouris builds internal AI agents that work with GTM tools, company data, sales playbooks, and team workflows.AI tools & apps$120K/mofounder-reported 2023
Voxdub dubbing software, $1.5K MRR: annual Pro planVoxdub is online software for creating synchronized rhythm tracks used in professional dubbing and postsynchronization.Software & SaaS$1.5K MRRverified 2026
WaLead: Spanish B2B prospecting, $24K MRR: LinkedIn automationWaLead provides AI tools for finding, qualifying, enriching, and contacting B2B prospects.AI tools & apps$24K MRRverified 2026
Digital business cards, $25K a month, self-reported in 2023: built for networkingWave Connect sells digital business cards, contact tools, event lead capture, and CRM synchronization.Software & SaaS$25K/mofounder-reported 2023
Wazzap AI WhatsApp automation for agencies, $1.5K MRR: 24/7 lead handlingWazzap AI is a WhatsApp automation solution for managing conversations, qualifying leads, and scheduling appointments.AI tools & apps$1.5K MRRverified 2026
Wealthtender advisor search, $30K a month, self-reported in 2023: 1,000+Wealthtender is a directory and platform for finding, comparing, and connecting with financial advisors.Newsletters, blogs & media$30K/mofounder-reported 2023
Web3Forms: contact form API, $41K MRR: no backend codeWeb3Forms helps website owners receive contact form submissions by email without writing backend code.Software & SaaS$41K MRRverified 2026
Website Speedy: $2K a month, self-reported in 2023; no-code speed toolWebsite Speedy is a SaaS tool for optimizing website speed and performance.Software & SaaS$2K/mofounder-reported 2023
WebsiteSave: backups and recovery, $2.5K a month, self-reportedWebsiteSave sells software for website backups, security scanning, health monitoring, and recovery.Software & SaaS$2.5K/mofounder-reported 2026
WeInvest crypto platform, $2K a month, self-reported: gasless walletsWeInvest is a cryptocurrency investing, wallet, fund, and trading platform with smart accounts, group wallets, exchange connections, and direct funding options.Software & SaaS$2K/mofounder-reported 2026
Wesam AI: hire and publish AI agents, $4.5K MRR with paid tiersWesam AI lets businesses hire AI agents and lets experts publish agents through its marketplace.AI tools & apps$4.5K MRRverified 2026