Mallorca guides and media, $2.5K a month, self-reported in 2023: Google search

The Mallorcan publishes Mallorca recommendations and helps island businesses tell their stories. Its $2.5K a month was reported by the founder in an interview (not independently verified), as of March 8th, 2023.

What it actually sells

The Mallorcan is an independent media brand covering hotels, restaurants, experiences and creators in Mallorca. It publishes hotel guides, restaurant and brunch recommendations, and roundups of things to do, beach bars and wineries across Mallorca.

It offers a weekly Mallorca tips newsletter and helps businesses on the island tell their stories to its audience. The site says: “Discover the best brunch spots in Palma, offering everything from fresh pastries to hearty meals.”

How it charges

The pages we read do not state a price. The site says it helps businesses on the island tell their stories to its audience and lists the launch of The Mallorcan for Business.

Where customers come from

The site says The Mallorcan quickly gained search traffic via Google. It operates an email newsletter and sends Mallorca tips to subscribers’ inboxes every Thursday.

The site describes its audience as: “Serving a niche audience of residents in Mallorca and people looking to move to or visit to Mallorca.” It also presents a business storytelling service for businesses on the island.

What stands out

Ida Jakobson says she created The Mallorcan in the spring of 2021 on a mission to build a media brand with the most trusted advice about Mallorca. The site says its creation quickly gave the publication search traffic via Google.

The site pairs recommendation content with a weekly email newsletter. It also lists The Mallorcan for Business and says the service helps businesses on the island tell their stories to its audience.

From the official site

Serving a niche audience of residents in Mallorca and people looking to move to or visit to Mallorca.

Discover the best brunch spots in Palma, offering everything from fresh pastries to hearty meals.

Excerpts from the official website, fetched October 1, 2026.

Where it sits in the data

The Mallorcan's $2.5K a month is higher than 52% of the 6,604 projects with founder-reported monthly revenue in our dataset; the median across them is $2K. Snapshot: 2026-09-30. The dataset only covers founders who chose to publish their numbers, so it leans toward businesses that work; use it for scale, not as an average.

Currency

All figures are in US dollars as published. A rough yuan or euro conversion is not applied here because prices, taxes and acquisition costs differ by country.

Could you build something like this?

From my view, the clearest demand is from Mallorca residents, visitors, and people considering moving there. Distribution would come from Google search and an email newsletter, while a business storytelling service would address local businesses as a separate buyer group.

The difficult parts would be producing useful recommendations across hotels, restaurants, experiences and local activities, then keeping the newsletter consistent. A builder would also need to handle the editorial workload, audience support and competition for attention.

Verdict: Needs real work.

One thing to take from it

The Mallorcan combines recommendation content, search traffic via Google and a weekly email newsletter. Its site also identifies residents, visitors, people considering moving to Mallorca and island businesses as parts of its offering.

Sources

The Mallorcan official website, fetched October 1, 2026
The Mallorcan about page, fetched October 1, 2026
Starter Story founder interview: revenue reported by the founder in an interview (not independently verified), as of March 8th, 2023

Revenue, team and start-cost figures are what the founder reported at the interview date, not current figures and not a prediction of what you will earn. Product and pricing facts come from the business's own website as checked on 30 September 2026. Method & sources · Disclosure