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Case studies
How they got there, one business at a time
Each case opens with one sentence on the business and an at-a-glance card: what it sells, who buys, how it charges, revenue with its date and source, start cost, team and growth channels.
Software & SaaS798Agencies & services461Newsletters, blogs & media307AI tools & apps209Courses & education171Fashion, apparel & accessories149Marketplaces & platforms145Home, lifestyle & gifts141Other physical products133Mobile apps & games105Health, fitness & wellness99Food & beverage85Local & brick-and-mortar businesses84Outdoor, sports & travel79Finance & real estate74Beauty & personal care61
- Check Position: Google rank tracking, $1.9K MRR, API accessCheck Position is a tool for tracking website positions on Google across keywords, data centers, and URLs.Software & SaaS$1.9K MRRverified 2026
- Free chess game analysis, $17K in 30 days: review every moveChessigma is a free chess analyzer that reviews games, grades moves, and provides training tools.AI tools & apps$17K in the last 30 daysverified 2026
- ChillScript saves creator ideas, $1.7K in 30 days: reusable notesChillScript is an AI workspace for saving inspiration and turning notes into reusable creator content.Mobile apps & games$1.7K in the last 30 daysverified 2026
- Christian Tech Jobs: Christian tech job board, $2K MRR: 30-day postsChristian Tech Jobs offers Christian tech roles, employer postings, talent profiles, and job alerts for Christ-centered organizations.Software & SaaS$2K MRRverified 2026
- Chronoid Mac time tracker, $3.3K in 30 days: Mac-focusedChronoid is a Mac app for tracking time, creating invoices, reviewing productivity, and running focus sessions.Software & SaaS$3.3K in the last 30 daysverified 2026
- Chudovo software consulting: $5K a month, self-reportedChudovo sells software development, modernization, migration, AI and IT consulting services.Software & SaaS$5K/mofounder-reported 2026
- Churnfree: AI customer retention software, $20K a month, self-reported in 2024: 14-day free trialChurnfree is software for reducing churn and increasing customer lifetime value through smart automation.AI tools & apps$20K/mofounder-reported 2024
- $31K a month: interview-reported marketing matches, March 30th, 2024It matches businesses with selectively vetted digital marketing partners.Agencies & services$31K/mofounder-reported 2024
- Claim Avenue digital-city plots: $32K in 30 days, public addressesClaim Avenue is an interactive digital city where people and brands claim plots, customize buildings, and share public addresses.Software & SaaS$32K in the last 30 daysverified 2026
- Clankart sells second-hand books, $1.2K a month, self-reported in 2023: student marketplaceClankart is a marketplace where college students, readers, and other book lovers buy and sell second-hand books online.Other physical products$1.2K/mofounder-reported 2023
- Clark for AI search, $2.4K MRR: content, monitoring, and attributionClarity Search AI sells Clark, an autonomous agent for AI-search content, monitoring, site health, and attribution.AI tools & apps$2.4K MRRverified 2026
- Claspo popups, $20K a month, self-reported in 2023: AI campaign agentClaspo sells an AI-powered popup builder for capturing opt-ins and increasing sales.AI tools & apps$20K/mofounder-reported 2023
- Clavis Social marketing: $7.5K a month, self-reported, Health CheckClavis Social sells strategy, social media, paid advertising, and email marketing services.Agencies & services$7.5K/mofounder-reported 2026
- AI personas and skills for OpenClaw, $1.2K MRR: packaged workflowsClawMart AI sells pre-built AI personas and skills that users install for OpenClaw.Other physical products$1.2K MRRverified 2026
- Clawdi hosts AI agents in the cloud, $2.7K MRR: open-source stackClawdi provides cloud infrastructure and shared tools for AI agents.Mobile apps & games$2.7K MRRverified 2026
- ClawLink connects agents to 1,100+ apps, $2K MRRClawLink is a hosted integration layer connecting OpenClaw and Hermes Agent to external apps.Software & SaaS$2K MRRverified 2026
- Clover: $2.5K a month, self-reported in 2023—POS for businessesClover provides payment processing, POS systems, merchant apps, invoicing, subscriptions, ecommerce, and other business technology.Software & SaaS$2.5K/mofounder-reported 2023
- ClickSEO CTR bot software: $2.4K a month, self-reported in 2023ClickSEO sells software that generates human Google searches and clicks through targeted campaigns.Software & SaaS$2.4K/mofounder-reported 2023
- ClimbX: X content and scheduling, $1.1K MRR: voice-based draftingClimbX is AI-assisted software for finding, writing, engaging, and scheduling X posts.AI tools & apps$1.1K MRRverified 2026
- ClinicSense clinic software, $416K a month, self-reported in 2024: #1 ease of useClinicSense is software for managing appointments, client records, forms, finances, and communication in clinics and wellness practices.Software & SaaS$416K/mofounder-reported 2024
- Cliptude: faceless YouTube videos, $3.3K MRR, prompt to finished editCliptude turns prompts or scripts into documentary-style videos with voiceover, footage, maps, and data charts.AI tools & apps$3.3K MRRverified 2026
- Cloud Campaign social media platform, $394K a month, self-reported in 2023Cloud Campaign sells a white-label social media management platform for agencies and software companies.Software & SaaS$394K/mofounder-reported 2023
- CloudStick server control panel, $5K a month, self-reported: multi-cloudCloudStick is a cloud-based server control panel for managing servers, websites, databases, SSL, and applications.Software & SaaS$5K/mofounder-reported 2025
- A macOS canvas for parallel AI coding agents — $3.8K in 30 daysCNVS is a macOS canvas for running Claude, Cursor, and Codex in parallel.AI tools & apps$3.8K in the last 30 daysverified 2026
- $1.6K MRR: AI calendar assistant in WhatsApp and TelegramCoco manages reminders, lists, calendars, and contacts through WhatsApp or Telegram.Mobile apps & games$1.6K MRRverified 2026
- Code Story: $3.5K a month, self-reported, founder storiesCode Story is a startup podcast for technical founders building and scaling software products.Newsletters, blogs & media$3.5K/mofounder-reported 2026
- Admin dashboard templates, $20K a month, self-reportedCodedThemes sells premium and free admin dashboard templates, themes, and UI kits for developers, businesses, and teams building web applications.Software & SaaS$20K/mofounder-reported 2025
- CodeFast coding course: $7.7K in 30 days, built for beginnersCodeFast sells a coding course for building SaaS businesses and online products.Courses & education$7.7K in the last 30 daysverified 2026
- CodeHype product promotion: $1.3K in 30 days, TrustMRR verifiedCodeHype sells listing, advertising, promotion, and directory-submission services for AI tools, SaaS products, agents, startups, and developer products.Newsletters, blogs & media$1.3K in the last 30 daysverified 2026
- Codepip coding games: $5K a month, self-reported, built since 2015Codepip is a platform for learning web development through games.Software & SaaS$5K/mofounder-reported 2025
- LearnOps platform: $500K a month, self-reported in 2023 for talent teamsCognota sells workflow, governance, expert access, integrations, and AI support for learning operations teams.Software & SaaS$500K/mofounder-reported 2023
- RiffGen AI music tools, $2.1K MRR: create, remix, and separateRiffGen sells AI tools for creating, enhancing, transforming, and separating music.AI tools & apps$2.1K MRRverified 2026
- AI photo colorization, $5.6K in 30 days: free previewColorize.cc sells AI tools for turning black-and-white photos into color, restoring damaged images, and improving resolution.AI tools & apps$5.6K in the last 30 daysverified 2026
- Cometly marketing attribution, $204K MRR: revenue data in one viewCometly connects marketing, sales, product, ad, and revenue data for B2B SaaS companies.Software & SaaS$204K MRRverified 2026
- Community Card Playbook: $4K a month, self-reportedCommunity Card Playbook helps people support local-business advertising through community cards and direct mail.Courses & education$4K/mofounder-reported 2025
- Native macOS video and file compressor — $1.7K in 30 daysCompresto is a native macOS app for compressing videos, images, PDFs, and GIFs offline.Software & SaaS$1.7K in the last 30 daysverified 2026
- Tampa SEO + AI Visibility Consultant — $5.7K MRRConnor sells SEO and AI visibility consulting for Tampa businesses seeking more customers through Google and AI visibility.Agencies & services$5.7K MRRverified 2026
- Content Refined sells SEO content services, $83K a month, self-reported in 2023: a managed workflowContent Refined sells keyword research, content writing and editing, SEO optimization, and publishing services.Agencies & services$83K/mofounder-reported 2023
- Content Spotlight SEO and content, $1K a month, self-reported in 2023: SMB search focusContent Spotlight sells SEO, content, website and marketing services to businesses.Agencies & services$1K/mofounder-reported 2023
- Fractional design support, $18K a month, self-reported in 2024: short cyclesStudio Contrast provides fractional design services for technology companies, startups, and product leaders.Agencies & services$18K/mofounder-reported 2024
- Reseller software, $22K MRR: Stripe-verified revenue in 2026ControlResell is an all-in-one operating system for professional resellers.Software & SaaS$22K MRRverified 2026
- Conversion Perk ads, $70K a month, self-reported in 2023: multi-channelConversion Perk sells digital marketing solutions for eCommerce brands across PPC, Amazon, and SEO management.Agencies & services$70K/mofounder-reported 2023
- ConvertLabs booking software, $27K MRR: four tools in oneConvertLabs sells booking software and marketing tools to local service businesses.Software & SaaS$27K MRRverified 2026
- Convitede editable digital invitations, $1.3K MRR: event sharingConvitede is a browser-based service for creating and sharing editable digital invitations for celebrations and special events.Marketplaces & platforms$1.3K MRRverified 2026
- CoolDock: a second Mac Dock with live widgets, $4.9K in 30 daysCoolDock is a customizable second Mac Dock for live widgets, quick actions, apps, folders, search, and everyday information.Software & SaaS$4.9K in the last 30 daysverified 2026
- CoPrep AI interview tools: $5.9K in 30 days, mobile and desktopCoPrep AI provides interview assistance, mock interviews, resume tools, profile analysis, and job-application support for job seekers.AI tools & apps$5.9K in the last 30 daysverified 2026
- AI writing and WordPress publishing: $2K a month, self-reported in 2024, 70 toolsCopyter is an AI tool for writing, editing, optimizing, and publishing content to WordPress.AI tools & apps$2K/mofounder-reported 2024
- Copywritely: SEO content software, $6K a month, self-reportedCopywritely checks and improves online content for SEO specialists, marketers, and copywriters.Software & SaaS$6K/mofounder-reported 2026
- Coralflavor private AI chatbot, $2K MRR: uncensored chat and imagesCoralflavor sells a private AI chatbot with chat, image generation, web search and file uploads.AI tools & apps$2K MRRverified 2026
- Cosden Code: full-stack React learning, $1.5K MRR, browser-based practiceCosden Code teaches full-stack React development with lessons, AI mentors, exercises, and browser-based coding practice.Courses & education$1.5K MRRverified 2026
- Coverr: stock videos and AI creation tools, $18K a month, self-reported in 2024Coverr provides stock videos, music, images, and AI creation tools for creators, entrepreneurs, dreamers, builders, and businesses.Other physical products$18K/mofounder-reported 2024
- Performance tracker, $7K a month, self-reported in 2023: self-hosted and cloudCPV Lab sells self-hosted and cloud performance marketing tracking software for media buyers, agencies, ecommerce businesses, affiliate marketers, and entrepreneurs.Software & SaaS$7K/mofounder-reported 2023
- CraftMyPDF PDF editor and API: $15K a month, self-reported in 2023CraftMyPDF sells software for generating PDF documents and images through templates and APIs.Software & SaaS$15K/mofounder-reported 2023
- Wearecrank marketing, $30K a month, self-reported: revenue trackingWearecrank sells performance marketing, paid media, creative optimisation, WhatsApp management and AI-powered content production.Agencies & services$30K/mofounder-reported 2026
- Crawlbyte data extraction software, $7.2K in 30 days: API + dashboardCrawlbyte extracts structured data from public websites through a dashboard or API.Software & SaaS$7.2K in the last 30 daysverified 2026
- Create Ape™ healthcare UX/UI, $350K a month, self-reported in 2023: design for impactCreate Ape™ sells UX/UI design, strategy, and rapid development for healthcare digital products.Agencies & services$350K/mofounder-reported 2023
- CreativeClaw: AI media generation, $92K in 30 days — one connectionCreativeClaw gives Claude one connection for image, video, audio, and 3D media generation.AI tools & apps$92K in the last 30 daysverified 2026
- Creme Digital: AI-native MVP services, $100K a month, self-reported in 2024Creme Digital helps companies past the idea stage build and ship software products.Agencies & services$100K/mofounder-reported 2024
- Scheduled webhooks for automation, $1.5K a month, self-reported in 2022: API-ledCronhooks schedules one-time and recurring webhook requests for workflow automation.Software & SaaS$1.5K/mofounder-reported 2022
- Crustdata: B2B people and company data, $2K a month, self-reported in 2023Crustdata provides B2B people and company data through APIs, MCP, and monthly refreshed data files.Software & SaaS$2K/mofounder-reported 2023
- Cruxfinder: free ecommerce seller intelligence, $15K a month, self-reportedCruxfinder provides ecommerce sellers with a free newsletter, tools, analysis, and seller deals.Newsletters, blogs & media$15K/mofounder-reported 2026
- Free CSS battles and daily challenges, $4K a month, self-reported in 2023: practiceCSSBattle is a multiplayer CSS game for practicing through daily challenges and battles.Software & SaaS$4K/mofounder-reported 2023
- Cuppa AI content software, $30K a month, self-reported in 2024: 8,000+ teamsCuppa AI provides AI content and multichannel brand-management software for teams managing brands.AI tools & apps$30K/mofounder-reported 2024
- Custom watercolor pet portraits, $1.2K a month, self-reported in 2023: handmade proofs and revisionsA business makes custom watercolor pet portraits and personalized pet-themed gifts.Other physical products$1.2K/mofounder-reported 2023
- CutG: AI haircut previews, $1.2K in 30 days: try cuts on selfiesCutG uses selfies to preview haircuts, beards and hair-color changes.Mobile apps & games$1.2K in the last 30 daysverified 2026
- Cycle control plane, $18K a month, self-reported: cloud and on-premCycle sells a unified control plane for deploying and operating infrastructure across cloud providers and on-prem environments.Software & SaaS$18K/mofounder-reported 2026
- DailyGlowUp face ratings, $13K MRR: one mobile appDailyGlowUp is a mobile app for face ratings, appearance plans, progress tracking, and AI coaching.Mobile apps & games$13K MRRverified 2026
- Pest control platform: $8.3K a month, self-reported in 2024, with a free trialDASHP combines technician management, route optimization, field sales, customer management, inventory, and reporting for pest control companies.Software & SaaS$8.3K/mofounder-reported 2024
- Data Bloo reporting tools, $6.1K MRR: 4,017 marketers claimedData Bloo sells connectors, Data Studio templates, dashboards, marketing-data integrations, and AI MCP access.Software & SaaS$6.1K MRRverified 2026
- Data-Driven Marketing funnels: $59K a month, self-reported in 2023A marketing business selling funnels, courses, coaching, consultancy, and done-for-you services for online course and info-product businesses.Agencies & services$59K/mofounder-reported 2023
- Decube data governance software, $10K a month, self-reported: 4.6/5Decube sells software for cataloging, monitoring, governing, and documenting data used by teams and AI agents.Software & SaaS$10K/mofounder-reported 2026
- Databuddy: developer analytics and monitoring, $1.5K MRRDatabuddy provides privacy-first analytics and monitoring software for developer teams.Software & SaaS$1.5K MRRverified 2026
- DataExpert.io Academy: data and AI courses, $56K MRR: all in oneDataExpert.io Academy sells self-paced data engineering and AI courses, mock interviews, platform access, and a Discord learner community.Courses & education$56K MRRverified 2026
- DataLemur: $1.5K a month, self-reported in 2023, for interview practiceDataLemur is an interactive interview-practice platform for people preparing for technical data roles.Courses & education$1.5K/mofounder-reported 2023
- Datalogz BI governance software, $2K a month, self-reported: 2.5M+ assetsDatalogz sells decision infrastructure software for governing BI, data, and AI analytics.Software & SaaS$2K/mofounder-reported 2026
- SQL reporting in several formats: $1.1K a month, self-reported in 2023DataReportive turns SQL queries into scheduled dashboards and reports delivered through email, Slack, exports, and embedded application interfaces.Software & SaaS$1.1K/mofounder-reported 2023
- AI dating photos: $2K in 30 days — Stripe API verified by TrustMRRDatePhotos.AI generates AI dating profile photos from selfies for Tinder, Bumble, and Hinge.AI tools & apps$2K in the last 30 daysverified 2026
- DbSchemaLibrary schemas, $1K a month, self-reported in 2023: 500+DbSchemaLibrary sells a library of database schemas and reusable application modules.Software & SaaS$1K/mofounder-reported 2023
- Decisimo decision rules and AI models, $10K a month, self-reported in 2022Decisimo helps teams build, review and deploy business rules through visual decision flows and custom machine-learning models.Software & SaaS$10K/mofounder-reported 2022
- AI room redesign tools, $1.9K MRR: browser-based designDecorAI provides browser-based AI tools for redesigning rooms, exteriors, gardens, sketches, and floor plans.AI tools & apps$1.9K MRRverified 2026
- Deep Research, $15K a month, self-reported in 2023: tech researchDeep Research sells tailor-made research services for data-driven business decisions.Agencies & services$15K/mofounder-reported 2023
- Digital marketing services, $64K in 30 days: founder-ledDefined Chase provides marketing strategy, audits, optimization, analytics, creative production, search engine marketing, social media marketing, and paid campaigns.Agencies & services$64K in the last 30 daysverified 2026
- Deformity AI forms, $2K a month: conversational lead and payment flowsDeformity helps users create conversational online forms, surveys, lead generation, and payment flows.AI tools & apps$2K/mofounder-reported 2025
- Deployment from Scratch: $1K a month, self-reported in 2023 — 1440+ copies soldA book teaching web application deployment, Linux servers, Docker and related infrastructure skills.Courses & education$1K/mofounder-reported 2023
- DevDojo: AI website builder for developers, $7K a month, self-reported in 2022: code ownershipDevDojo is an AI-powered website and design builder for developers.Software & SaaS$7K/mofounder-reported 2022
- DevOps Daily tutorials and tools, $4.5K in 30 days: free learningDevOps Daily provides free tutorials, practical exercises, simulators, quizzes, guides, utilities, and weekly news for engineers learning DevOps.Newsletters, blogs & media$4.5K in the last 30 daysverified 2026
- DevRize tech recruiting: $20K a month, self-reported May 14th, 2023DevRize provides headhunting and recruitment services for tech startups.Agencies & services$20K/mofounder-reported 2023
- DevSignal: $85K a month; founder-reported April 25th, 2025DevSignal is an engineering recruiting agency for startups that need software engineers.Agencies & services$85K/mofounder-reported 2025
- dewey. bookmark manager: $12K a month, self-reported in 2023dewey. saves, syncs, searches, organizes, and exports social media bookmarks from multiple accounts.Software & SaaS$12K/mofounder-reported 2023
- DialVia browser calling: $1.4K in 30 days, pay per minuteDialVia sells browser-based international phone calling with pay-per-minute credits.Software & SaaS$1.4K in the last 30 daysverified 2026
- Directorly: AI directory software, $1.6K MRR with no-code buildingDirectorly sells software for building and monetizing directory websites with AI data collection, a visual page builder, and built-in payments.Software & SaaS$1.6K MRRverified 2026
- AI SEO software for organic traffic, $19K MRR: 500+ businessesDistribb creates SEO content, builds backlinks, tracks AI-search visibility, and turns articles into social content.AI tools & apps$19K MRRverified 2026
- Divly crypto tax software, $10K a month: 200+ wallets and exchangesDivly is software for calculating, tracking, and declaring cryptocurrency taxes.Software & SaaS$10K/mofounder-reported 2026
- Custom websites and social media, $3K a month, self-reported in 2023: bundled digital agencyDKDesigns builds customized websites, e-stores, and digital marketing services for small businesses and organizations.Agencies & services$3K/mofounder-reported 2023
- DM Champ white-label AI sales agents, $14K MRR: built for agenciesDM Champ sells a white-label AI sales agent for customer communication channels.AI tools & apps$14K MRRverified 2026
- DockFlow macOS Dock presets, $1.4K in 30 days: switch with one clickDockFlow is a macOS app that saves and switches Dock layouts for users moving between coding, design, work, and personal workflows.Software & SaaS$1.4K in the last 30 daysverified 2026
- DocTranslator: $30K a month, self-reported in 2024 for AI translation, with 108 languagesDocTranslator is an online document translation service for personal and professional documents.AI tools & apps$30K/mofounder-reported 2024
- Print-on-demand operations, $6K MRR: listings to fulfillmentDodgePrint helps print-on-demand sellers manage listings, orders, fulfillment, and analytics.Software & SaaS$6K MRRverified 2026
- Dog Walker Central: $1.5K in 30 days | SaaSDog Walker Central is software for solo dog walkers, pet sitters, and daycare or boarding teams.Mobile apps & games$1.5K in the last 30 daysverified 2026
- Digital-business listings, $13K MRR: documented deal filesDotmarket is a marketplace for buying and selling digital businesses.Marketplaces & platforms$13K MRRverified 2026
New case studies are being added. Browse the data pages below in the meantime.