Tool · MailChimp
Businesses that run on MailChimp
The 1M.chat dataset has 33 businesses that list MailChimp. 28 of them have a revenue figure the founder reported in an interview. Their median is $55.5K a month, and 36% were at $1M a year or more when interviewed, with a median team of 4 employees. The growth channels founders credited most often were SEO & organic search (57%), email & newsletters (43%), organic social media (43%).
Revenue at interview
| Under $1K/mo | 0 | |
| $1K–$10K/mo | 2 | |
| $10K–$50K/mo | 10 | |
| $50K–$83K/mo | 6 | |
| $1M+ a year | 10 | |
| $1M+ a month | 0 |
Growth channels credited
| SEO & organic search | 57% | |
| Email & newsletters | 43% | |
| Organic social media | 43% | |
| Word of mouth & referrals | 32% | |
| Paid ads | 29% |
Share of 28 businesses with channel information; founders often name several.
Industries in this group
| Food & beverage | 11 | |
| Health, fitness & wellness | 3 | |
| Home, lifestyle & gifts | 3 | |
| Fashion, apparel & accessories | 2 | |
| Newsletters, blogs & media | 2 | |
| Agencies & services | 2 |
Tools named most: MailChimp (100%), Instagram (46%), Shopify (27%), Google Drive (21%), Slack (12%) — of 33 that listed tools.
Examples
Highest founder-reported revenues in this group
| Business | What it sells | Revenue / month | Where |
|---|---|---|---|
| Sydney Party Deco...Local & brick-and-mortar businesses | party supplies, balloons and decorations | $400Kfounder interview 2019 | Australia |
| AuricFood & beverage | Ayurvedic wellness drinks and supplements | $300Kfounder interview | India |
| Cameron's SeafoodFood & beverage | Maryland crabs and crab cakes shipped fresh | $300Kfounder interview 2018 | United States |
| Spork BytesFood & beverage | group meal catering and delivery | $250Kfounder interview | United States |
| FlybyHealth, fitness & wellness | Hangover recovery pills and electrolyte supplements | $200Kfounder interview 2018 | United States |
| Natura WellnessFood & beverage | healthy super drinks | $150Kfounder interview | France |
| Cambridge Spectacle Co.Fashion, apparel & accessories | eyewear and spectacles | $100K/mofounder interview 2023 | United Kingdom |
| KLOS GuitarsHome, lifestyle & gifts | carbon fiber travel guitars and ukuleles | $100Kfounder interview 2019 | United States |
| MazeEngineersOther physical products | mazes and scientific research lab tools | $100Kfounder interview | United States |
| InXpress WinnipegAgencies & services | Reselling domestic and international parcel shipping services | $99Kfounder interview 2022 | Canada |
| Cape Whoopies, Ma...Food & beverage | small batch whoopie pies | $80Kfounder interview 2018 | United States |
| Jaju PierogiFood & beverage | Polish pierogi dumplings | $80Kfounder interview 2022 | United States |
| Nature's GiftBeauty & personal care | Essential oils and aromatherapy blends | $75Kfounder interview 2021 | United States |
| VarionicaFood & beverage | craft beer | $56Kfounder interview 2021 | Croatia |
| Lunchbox PacksOutdoor, sports & travel | anti-theft festival hydration backpacks | $55Kfounder interview 2019 | United States |
| Tobias Young FitnessCourses & education | coaching fitness professionals to build online businesses | $50Kfounder interview | Canada |
| MindTastik Medita...Mobile apps & games | meditation and wellbeing mobile app | $35Kfounder interview 2022 | Romania |
| Frontend MentorCourses & education | Online coding challenges and learning community | $30Kfounder interview 2021 | United Kingdom |
| The House of Leaf...Food & beverage | Organic plant-based restaurant meals | $30Kfounder interview 2021 | United States |
| Adventurist Backp...Fashion, apparel & accessories | Minimalist backpacks for travel and hiking | $25Kfounder interview | United States |
Revenue as the founder reported it in a Starter Story interview, at the interview date; not current revenue. “What it sells” is a 1M.chat summary. Tool lists come from the tools section of Starter Story pages; a business may use many tools not listed. How this data is built
Questions
How much do businesses that list MailChimp typically make?
Among 28 businesses that list MailChimp with founder-reported revenue, the median was $55.5K a month at the time of the interview. The sample is founders who chose to be interviewed, so it leans toward businesses that were already working; treat it as a range of real outcomes, not an average for everyone who tries.
How many businesses that list MailChimp reached $1M a year?
10 of 28 (36%) reported at least $83K a month, the run-rate for $1M a year.
How did businesses that list MailChimp find customers?
Of 28 with growth-channel information, founders most often credited SEO & organic search (57%), email & newsletters (43%), organic social media (43%), word of mouth & referrals (32%), paid ads (29%). Channels are grouped by 1M.chat from what founders said worked.
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