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Italian business-sale listings, $12K in 30 days: one-off fees

An Italian marketplace publishes business-sale listings and lets buyers contact sellers directly, with support for intermediaries bringing mandates. Its $12K in the last 30 days is verified through the payment provider's API by TrustMRR (Stripe), as of September 30, 2026.

What it actually sells

Attivita24 sells listing publication for people and intermediaries buying or selling companies and commercial activities in Italy. The site says listings are verified across every region. Buyers can filter opportunities by sector, region, city and price, while the site says new opportunities are updated daily.

Sellers choose which details appear, and the company name is not shown publicly. Buyers can contact sellers from a listing through internal messaging, then negotiate directly or involve an intermediary from the site's network. The site says there is no commission on the sale.

How it charges

Listing publication starts at €37 + VAT and is not a subscription. Sellers pay once for the price shown, and the listing remains online for the months indicated. Buyer registration and the business valuation tool are free. Headline revenue is $12K in 30 days, verified through the payment provider's API by TrustMRR (Stripe), as of 2026-09-30.

Month by month

Monthly revenue as read from the payment provider by TrustMRR, in US dollars, as of September 30, 2026.

MonthRevenue (USD)
2025-10$3,400
2025-11$4,218
2025-12$3,540
2026-01$4,756
2026-02$6,823
2026-03$7,107
2026-04$8,177
2026-05$9,933
2026-06$8,054
2026-07$10,805
2026-08$7,503
2026-09$11,393

Where customers come from

The site gives buyers and sellers direct surfaces through search filters, listing pages and internal messaging. It also publishes articles about due diligence, preliminary agreements and acquisition financing, while a free valuation tool gives sellers an immediate estimate from business data.

Intermediaries can bring mandates to the marketplace. The founder lists SEO, Google Ads, Meta Ads, Email marketing, Word of mouth and a Referral program as growth channels. The site does not say which of these channels produces the most buyers, sellers or registrations.

What stands out

The marketplace combines paid seller listings with free buyer registration, internal messaging and optional intermediary support. The seller does not pay a sales commission according to the site. Privacy controls also let the seller keep the company name private and choose which listing details to share.

A free valuation tool gives sellers an immediate estimate from their business data, while daily updates and filters organize the listings. “La registrazione come acquirente è gratuita: scrivi a chi vende direttamente dalla pagina dell'annuncio, con la messaggistica interna.”

From the official site

Sei un intermediario? Porta i tuoi mandati su Attivita24 e raggiungi acquirenti qualificati in tutta Italia. Scopri come funziona Come funziona Per chi vende · Per chi acquista
La registrazione come acquirente è gratuita: scrivi a chi vende direttamente dalla pagina dell'annuncio, con la messaggistica interna.

Excerpts from the official website, fetched October 1, 2026.

Where it sits in the data

Attivita24's $12K in the last 30 days is higher than 94% of the 5,602 projects with payment-verified revenue in our dataset; the median across them is $150. Within the “Marketplace” category (134 projects) it is higher than 87% (category median $308). Snapshot: 2026-09-02 to 2026-09-30. The dataset only covers founders who chose to publish their numbers, so it leans toward businesses that work; use it for scale, not as an average.

Currency

All figures are in US dollars as published. A rough yuan or euro conversion is not applied here because prices, taxes and acquisition costs differ by country.

Could you build something like this?

Demand would come from owners who want exposure without giving their company name to the public, plus buyers looking for businesses in a defined sector and location. Intermediaries would be another buyer group because they could publish mandates and manage negotiations. Distribution could come from search, paid advertising, referrals and word of mouth.

The difficult part is building trust on both sides of the marketplace. Listings need verification, stale opportunities need removal, and buyers and sellers will expect responsive support. Regulation, privacy requirements and misunderstandings around transaction information also create operational work. Competition would come from other places where owners and intermediaries search for business-transfer opportunities.

Verdict: Needs real work.

One thing to take from it

The clearest product choice is to charge sellers once for listing publication while keeping buyer registration free. Direct messaging connects those two sides, and optional intermediary support broadens who can use the marketplace. Seller-controlled details and a hidden company name address a visible concern in business-sale transactions.

Sources

  1. Attivita24 official website, fetched October 1, 2026
  2. Attivita24 pricing page, fetched October 1, 2026
  3. TrustMRR: revenue verified through the payment provider's API by TrustMRR (Stripe), as of September 30, 2026

Revenue, team and start-cost figures are what the founder reported at the interview date, not current figures and not a prediction of what you will earn. Product and pricing facts come from the business's own website as checked on 30 September 2026. Method & sources · Disclosure

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