Store Mockups: app screenshots, A/B tests, $1K a month, self-reported

Store Mockups sells an editor for creating app-store screenshots and testing app-store listings. Its $1K a month was founder-reported on the Indie Hackers product page (not independently verified), as of September 30, 2026.

What it actually sells

Store Mockups sells an app screenshot mockup editor with templates for designing and testing app-store listings. Its stated audience is individuals and startups that want to create app-store screenshots and improve app-store conversion. The site says, “We have super affordable pricing for individuals and startups”.

The product creates screenshots with built-in templates. It also supports prebuilt templates and new 3D mockups through a live mockup tool. Device frames, backgrounds, and orientations can be changed for A/B testing.

How it charges

The site shows Individual, Startup, and Enterprise plans, with prices of 199, 99, and 399 per month. The displayed text does not clearly map each price to its plan.

Where customers come from

The site says Store Mockups is used by 100+ App Startups. Its visible acquisition signals include a free demo and free-access signup, plus a listed 5/5 Capterra rating.

What stands out

The editor combines prebuilt templates, new 3D mockups, a live mockup tool, and controls for device frames, backgrounds, and orientations. Paid features include perspective mockups and removal of the watermark. The dashboard lists 25 Apps and 80 Mockup Devices.

From the official site

We have super affordable pricing for individuals and startups

Save time using in-built Templates and launch your App in minutes

Excerpts from the official website, fetched October 1, 2026.

Where it sits in the data

Store Mockups's $1K a month is higher than 40% of the 6,604 projects with founder-reported monthly revenue in our dataset; the median across them is $2K. Snapshot: 2026-09-30. The dataset only covers founders who chose to publish their numbers, so it leans toward businesses that work; use it for scale, not as an average.

Currency

All figures are in US dollars as published. A rough yuan or euro conversion is not applied here because prices, taxes and acquisition costs differ by country.

Could you build something like this?

In my view, demand comes from app founders and startup teams that need app-store screenshots as part of their store listing workflow. The buyer would be a team responsible for preparing and testing its listing, and distribution would need to connect with app founders through relevant communities, product directories, search, and direct outreach.

The difficult part is reproducing a useful editing experience with templates, perspective views, device frames, and working export output. You would also need to manage rendering quality, browser compatibility, customer support, and changes to app-store presentation requirements. Competition would come from other mockup creators and general design tools.

Verdict: Needs real work.

One thing to take from it

The useful lesson is to package a narrow creative workflow around a specific buyer task. Store Mockups concentrates on app-store screenshots and adds testing controls inside the same editor.

Sources

Store Mockups official website, fetched October 1, 2026
Store Mockups pricing page, fetched October 1, 2026
Indie Hackers product page: revenue founder-reported on the Indie Hackers product page (not independently verified), as of September 30, 2026

Revenue, team and start-cost figures are what the founder reported at the interview date, not current figures and not a prediction of what you will earn. Product and pricing facts come from the business's own website as checked on 30 September 2026. Method & sources · Disclosure