Sauce Writing for freelance writers, $12K a month, self-reported in 2023: weekly newsletter

An online school and resource business for people who earn income from freelance writing. Its $12K a month was reported by the founder in an interview (not independently verified), as of March 31st, 2023.

What it actually sells

Sauce Writing is an online school for freelance writers. Its stated audience is: “Pour copywriters, rédacteurs et ghostwriters.” The offer includes guidance on copywriting, ghostwriting, web writing and content creation.

The main program is a 12-week support program, while the Bootcamp is described as: “Un Bootcamp exigeant de 3 mois pour progresser dans vos compétences fondamentales d’écriture”.

How it charges

The pages we read do not state a price for the online school, the support program or the Bootcamp. They present the programs, guides, newsletter and podcast without listing subscription fees, one-time fees or payment terms.

Where customers come from

Sauce Writing publishes a weekly newsletter covering AI workflows and freelancing. The site also presents “LA NEWSLETTER SAUCE WRITING” under the message “Gardez une longueur d’avance.”

Other visible channels include a podcast about the work behind freelance writers, advanced career guides and a blog about writing, content creation and freelancing. The site gives no customer acquisition or conversion figures.

What stands out

Revenue is $12K a month, reported by the founder in an interview (not independently verified), as of March 31st, 2023. Founder Valentin Decker says he has worked in freelance writing for more than ten years and has accompanied several hundred freelancers.

The site quotes one participant saying, “J'ai signé 3 super prestations en une semaine !” A podcast also discusses “Dépasser les 5 chiffres de CA / mois en tant que Ghostwriter Freelance.”

From the official site

Pour copywriters, rédacteurs et ghostwriters.

Un Bootcamp exigeant de 3 mois pour progresser dans vos compétences fondamentales d’écriture

"J'ai signé 3 super prestations en une semaine !"

Excerpts from the official website, fetched October 1, 2026.

Where it sits in the data

Sauce Writing's $12K a month is higher than 70% of the 6,604 projects with founder-reported monthly revenue in our dataset; the median across them is $2K. Snapshot: 2026-09-30. The dataset only covers founders who chose to publish their numbers, so it leans toward businesses that work; use it for scale, not as an average.

Currency

All figures are in US dollars as published. A rough yuan or euro conversion is not applied here because prices, taxes and acquisition costs differ by country.

Could you build something like this?

In my view, the buyer is a working writer seeking structured help with freelance work. Demand would come from copywriters, writers and ghostwriters who need instruction in writing, client work and AI workflows, with distribution through a newsletter, podcast, guides and a blog.

Building it would require teaching experience and a defined curriculum. The hard parts are supporting learners across different writing specialties, maintaining the content as AI tools change, and competing for attention in a crowded freelance education market.

Verdict: Needs real work.

One thing to take from it

The clearest lesson is to focus the offer on a specific professional identity: freelance writers. Pair paid education with a weekly newsletter, specialist guides and a podcast so the audience has several ways to engage.

Sources

Sauce Writing official website, fetched October 1, 2026
Starter Story founder interview: revenue reported by the founder in an interview (not independently verified), as of March 31st, 2023

Revenue, team and start-cost figures are what the founder reported at the interview date, not current figures and not a prediction of what you will earn. Product and pricing facts come from the business's own website as checked on 30 September 2026. Method & sources · Disclosure