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Personal Trainers Business Incubator: $200K a month, self-reported in 2023

Personal Trainers Business Incubator helps personal trainers and fitness coaches start or scale an online coaching business. Its $200K a month was reported by the founder in an interview (not independently verified), as of May 29th, 2023.

What it actually sells

Personal Trainers Business Incubator sells an online course for personal trainers and fitness coaches seeking to start or scale an online coaching business. The course provides assets, tools, and resources for the business.

The offer includes training covering leadership, marketing, lead generation, sales, and delivery. It also includes one-to-one mentorship, unlimited support, and a community of personal trainers building online coaching businesses.

How it charges

Currency amounts appear on the pages, but none could be tied to the product's own pricing. The product's price could not be identified on the pages we read.

Where customers come from

The site lists partnerships with MyCoach AI and AR Funnels. MyCoach AI is presented as an online training platform for students, and AR Funnels is presented as lead-management software for students.

The site says it has worked with over 2000 personal trainers.

What stands out

The offer combines an online course, business assets, tools, resources, training, one-to-one mentorship, unlimited support, and a community. The site describes a pre-built, proven business model for starting a coaching business.

The stated audience is narrow: personal trainers and fitness coaches seeking to start or scale an online coaching business. The site says the business has worked with over 2000 personal trainers.

From the official site

Helping fitness coaches and personal trainers start their online coaching business
These are the 5 pillars that you need in order to build a successful business online.

Excerpts from the official website, fetched October 1, 2026.

Where it sits in the data

Personal Trainers Business Incubator's $200K a month is higher than 92% of the 6,604 projects with founder-reported monthly revenue in our dataset; the median across them is $2K. Snapshot: 2026-09-30. The dataset only covers founders who chose to publish their numbers, so it leans toward businesses that work; use it for scale, not as an average.

Currency

All figures are in US dollars as published. A rough yuan or euro conversion is not applied here because prices, taxes and acquisition costs differ by country.

Could you build something like this?

In my view, this needs real work. Demand would come from personal trainers and fitness coaches who want to start or scale an online coaching business. Distribution would need to reach that focused audience through the kinds of visible channels listed on the site, including training-platform and lead-management partnerships.

The hard parts are delivering useful business assets, maintaining one-to-one mentorship and unlimited support, and keeping a community active. The product also operates in a competitive online education and coaching market, and any claims about business models or results would need careful support.

Verdict: Needs real work.

One thing to take from it

In my view, the clearest lesson is to package a focused audience offer with training, tools, mentorship, support, and community. The product is aimed specifically at personal trainers and fitness coaches seeking to start or scale an online coaching business.

Sources

  1. Personal Trainers Business Incubator official website, fetched October 1, 2026
  2. Starter Story founder interview: revenue reported by the founder in an interview (not independently verified), as of May 29th, 2023

Revenue, team and start-cost figures are what the founder reported at the interview date, not current figures and not a prediction of what you will earn. Product and pricing facts come from the business's own website as checked on 30 September 2026. Method & sources · Disclosure

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