Gluten-free recipes and baked goods: $12K a month, self-reported in 2023

Organically Addison offers gluten-free recipes, a free weekly meal plan, and handmade gluten-free and dairy-free baked goods. Its $12K a month was reported by the founder in an interview (not independently verified), as of May 31st, 2023.

What it actually sells

Organically Addison offers hundreds of healthy recipe options for gluten-free and other special diets. The recipes include options listed as Paleo, Dairy Free, Whole30, Vegan, and Nut-Free, and every single recipe on the blog is gluten free. Recipes are organized by course, diet, holiday, and season.

How it charges

The pages we read show no price. They describe a free weekly meal plan available by email, but they do not state pricing for the recipe content or the handmade baked goods in the pages provided.

Where customers come from

The site offers a free weekly meal plan by email subscription. It also provides a recipe index as an additional way to browse content. Addison says she has over 300,000 online followers, and the site identifies her as a full time content creator.

What stands out

The recipe collection covers special diets including gluten-free, Paleo, Whole30, dairy-free, vegan, and nut-free. The site also states that handmade gluten-free and dairy-free baked goods can be delivered, while Sweet Addison’s desserts specialize in gourmet gluten-free and dairy-free desserts with nationwide shipping.

From the official site

Whole30 Paleo Gluten-free Dairy-Free Vegan Nut-Free

Every single recipe on my blog is gluten free, and they can all be found on my Gluten Free Recipes page.

Excerpts from the official website, fetched October 1, 2026.

Where it sits in the data

Organically Addison's $12K a month is higher than 70% of the 6,604 projects with founder-reported monthly revenue in our dataset; the median across them is $2K. Snapshot: 2026-09-30. The dataset only covers founders who chose to publish their numbers, so it leans toward businesses that work; use it for scale, not as an average.

Currency

All figures are in US dollars as published. A rough yuan or euro conversion is not applied here because prices, taxes and acquisition costs differ by country.

Could you build something like this?

My view is that demand would come from people seeking recipes for gluten-free, Paleo, Whole30, dairy-free, vegan, or nut-free eating, with buyers looking for meal ideas and baked goods. Distribution could come from email subscriptions, a searchable recipe index, and online content channels, but those channels would need sustained audience development.

Verdict: Needs real work.

One thing to take from it

The clearest angle is a focused content business for people following special diets, paired with an email meal plan and food products. The pages show recipes, delivery, nationwide shipping, and a recipe index as separate parts of the offering, with no price stated in the pages we read.

Sources

Organically Addison official website, fetched October 1, 2026
Organically Addison about page, fetched October 1, 2026
Starter Story founder interview: revenue reported by the founder in an interview (not independently verified), as of May 31st, 2023

Revenue, team and start-cost figures are what the founder reported at the interview date, not current figures and not a prediction of what you will earn. Product and pricing facts come from the business's own website as checked on 30 September 2026. Method & sources · Disclosure