LogoTournament: custom logo contests, $150K a month, self-reported: seven days

LogoTournament sells custom logo design through contests featuring submissions from multiple designers. Its $150K a month was founder-reported on the Indie Hackers product page (not independently verified), as of September 30, 2026.

What it actually sells

LogoTournament sells custom logo design through contests featuring submissions from multiple designers. Clients choose among custom logo designs from handpicked designers. The site says, “The process and low cost are ideal for small businesses and startups.” Each logo is hand-drawn in professional vector software.

How it charges

Contests start at $275 and include a Money-Back Guarantee. Clients receive unlimited revisions until satisfied, vector files usable across sizes and formats, and full legal ownership of the selected logo.

Where customers come from

The site presents customer testimonials, including: “Customers ‘I like our logo so much that I had a tattoo of it done on my shoulder.’” The site reports, “14,569,926 Logos Created for 51,746 Clients” and “76,292 businesses have trusted us with their logo.”

What stands out

The site states that contests have a fast seven-day process. It reports a 4.90 / 5.0 satisfaction rating for Final Logo Satisfaction for its 2025 clients. Clients can call, text, or e-mail for support before, during, and after their logo is created.

From the official site

The process and low cost are ideal for small businesses and startups.

Each logo is carefully hand-drawn in professional vector software

Customers “I like our logo so much that I had a tattoo of it done on my shoulder.”

Excerpts from the official website, fetched October 1, 2026.

Where it sits in the data

LogoTournament's $150K a month is higher than 90% of the 6,604 projects with founder-reported monthly revenue in our dataset; the median across them is $2K. Snapshot: 2026-09-30. The dataset only covers founders who chose to publish their numbers, so it leans toward businesses that work; use it for scale, not as an average.

Currency

All figures are in US dollars as published. A rough yuan or euro conversion is not applied here because prices, taxes and acquisition costs differ by country.

Could you build something like this?

My view is that this needs real work. Demand is visible in the site’s claims about logos created, clients served, businesses, testimonials, and satisfaction ratings. The buyer is a business, small business, or startup seeking logo design. Distribution would need a surface that reaches those buyers and supports contest submissions.

The difficult parts in general terms are running a multi-designer contest, managing revision requests, providing human support, handling ownership transfers, and competing for logo-design demand. Regulation is part of the broader operating environment, while support load grows with each customer interaction. The contest structure also adds coordination work across clients and designers.

Verdict: Needs real work.

One thing to take from it

LogoTournament combines a defined starting price with designer submissions, revisions, vector files, ownership transfer, a Money-Back Guarantee, and human support. Those are the concrete parts of the offer shown on the site.

Sources

LogoTournament official website, fetched October 1, 2026
Indie Hackers product page: revenue founder-reported on the Indie Hackers product page (not independently verified), as of September 30, 2026

Revenue, team and start-cost figures are what the founder reported at the interview date, not current figures and not a prediction of what you will earn. Product and pricing facts come from the business's own website as checked on 30 September 2026. Method & sources · Disclosure