BTNG.studio ecommerce UX audits and CRO, $14K a month: fixed-price teardowns

BTNG.studio helps Dutch ecommerce stores improve conversion through UX audits, research, redesigns, experimentation, and optimization. Its $14K a month was reported by the founder in an interview (not independently verified), as of March 13th, 2026.

What it actually sells

BTNG.studio sells ecommerce UX audits, research, redesigns, experimentation, and conversion optimization for Dutch ecommerce stores. The founder records real shoppers using a store, ranks conversion friction points, and gives the developer the fix.

The service also designs product pages, cart, and checkout fixes in Figma. Fixes are tested with real shoppers, and the founder reports whether they worked.

How it charges

A QuickScan costs €995 and is a recorded teardown delivered by email in 48 hours. Engagements use fixed prices and defined deliverables. The QuickScan includes a 100% money-back guarantee: if it is not useful, the customer does not pay.

Where customers come from

BTNG.studio publishes free research and articles about ecommerce UX and conversion. It also provides case studies, a research guide, design systems, CRO, and accessibility guides, and links to articles covering ecommerce audits, accessibility, and checkout ROI.

The site offers a free introductory conversation about ecommerce store challenges and whether the founder can help. The pages also list work with ADIDAS, LEGO, KLM, and Bol.com.

What stands out

The site shows a 5.0 rating from 26 verified reviews and states that the founder has more than 20 years of ecommerce UX, audit, and CRO experience. It also displays an estimated €2.8M saved annually for ANWB.

The QuickScan combines a recorded store teardown, delivery directly by email, and a 100% money-back guarantee. Larger work can include product pages, cart, and checkout fixes built in Figma for a developer.

From the official site

I audit ecommerce UX for Dutch online stores.

I watch real shoppers use your store, show you the exact second they give up, and hand your developer the fix.

Excerpts from the official website, fetched October 1, 2026.

Where it sits in the data

BTNG.studio's $14K a month is higher than 71% of the 6,604 projects with founder-reported monthly revenue in our dataset; the median across them is $2K. Snapshot: 2026-09-30. The dataset only covers founders who chose to publish their numbers, so it leans toward businesses that work; use it for scale, not as an average.

Currency

All figures are in US dollars as published. A rough yuan or euro conversion is not applied here because prices, taxes and acquisition costs differ by country.

Could you build something like this?

In my view, demand would come from ecommerce store owners and teams that need help understanding why visitors leave a product page, cart, or checkout. The buyer is a store operator, ecommerce manager, or in-house product team with development support.

Distribution would need a visible surface through research, articles, case studies, and introductory conversations. The hard parts are conducting useful shopper research, turning findings into specific fixes, working with developers, and handling support and delivery for each engagement. Ecommerce UX and CRO also require current knowledge of store technology, accessibility, experimentation, and checkout operations.

Verdict: Needs real work.

One thing to take from it

A focused offer can connect a clearly defined buyer with a concrete deliverable: BTNG.studio sells recorded QuickScans for Dutch ecommerce stores, with fixed prices, defined deliverables, and direct email delivery.

Sources

BTNG.studio official website, fetched October 1, 2026
BTNG.studio about page, fetched October 1, 2026
Starter Story founder interview: revenue reported by the founder in an interview (not independently verified), as of March 13th, 2026

Revenue, team and start-cost figures are what the founder reported at the interview date, not current figures and not a prediction of what you will earn. Product and pricing facts come from the business's own website as checked on 30 September 2026. Method & sources · Disclosure